Challenge
Create a recognisable system across gift boxes, tags and product photography.
Branding · Studio concept
Auric Atelier
A jewellery identity built around warm metallic tones and careful typography.
Case study
The design decisions
Process
A restrained wordmark, deep charcoal and champagne-gold palette, and editorial product compositions.
Concept outcome
A coherent identity concept that translates from a small box label to a full campaign.
More work
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